Upwards of 8000 people attend the annual event as spectators and we have received tremendous exposure through the media world wide.
RECENT MEDIA ITEMS
- The Hockey (and Donut) Blog
- Men's Journal Magazine - February 2010
- Moncton Times-Transcript
- Reader's Digest - Best of Canada
TELEVISION
- TSN - 2007, 2008, 2009, 2010
- CBC Hockey Night in Canada (Hockey Day in Canada, Feb.15, 2003, 2004)
- TSN ,The Sporting News (That's Hockey / Sportcenter, Feb 4/5/6 2003)
- TSN, The Sporting News (30 minute feature, March 2003)
- CBS Sports (Affiliate in Maine, USA, national on-site reports, 2002-2003-2004)
- CTV (Regional-National on-site reports, 2002-2003-2004)
- Global TV (Regional-National on-site reports, 2002-2003-2004)
- Rogers Sportsnet TV (30-minute feature on 'The Hockey News' 2002 and Slapstick 30-minute feature in 2004)
- CBCTV (Regional-National on-site reports, 2002-2003-2004)
- CBC National Sunday 2004
- TSN - Hockey Lives Here 2005
- CBC - 2005, 2006, 2007
- CTV / ATV 2005, 2006, 2007, 2008, 2009, 2010
- ESPN - Timeless - 2005
- ABC Sports - 2005
- NBC Nightly News - 2005, 2007
- CBS Sports - 2005, 2006, 2007
- LaPresse - 2006
- CBC-TV - 2006, 2007, 2008, 2009, 2010
- CTV - 2006, 2007, 2008, 2009, 2010
- CBS - 2006, 2007
- Global TV - 2006, 2007
- The Weather Network - 2005, 2007, 2010
- WAGM-TV - 2008, 2009, 2010
RADIO
- CBC Regional-National (interviews / reports)
- All local - regional stations throughout New Brunswick and Maritimes
- Eastern United States (particularly those in communities of participants)
- Toronto, Hamilton, Edmonton, Calgary, Vancouver, Montreal, Quebec City, Winnipeg, Regina, Saskatoon
PRINT
- New York Times
- Wall Street Journal
- Time Magazine
- Globe and Mail
- Boston Globe
- Calgary Herald
- International Herald Tribune
- Montreal Gazette
- Toronto Star
- Toronto Sun
- All major New Brunswick / Nova Scotia and PEI newspapers
- The Canadian Press (variety of newspapers across Canada)
- Maine Times Weekly
- The Hockey News
- Edmonton Sun
- Sports Illustrated
- The Hockey News
- Washington Post
- Face-Off Magazine
- The New England Hockey Journal
- Canadian Geographic
- Readers Digest
- Hockey, le Magazine
- Men's Journal Magazine
- Spirit of the North Magazine